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The Truth Is in the Syrup: Bud Light Ordered to Remove ‘No Corn Syrup’ from Packaging in False Advertising Battle
By Shalayne Pillar and David G. Barker The U.S. District Court, District of Wisconsin, recently ordered Anheuser-Busch to stop using the label “No Corn Syrup” on its packaging, the latest ruling in a false advertising battle filed over Anheuser-Busch’s attack ads aimed at rival MillerCoors. The case involves Anheuser-Busch’s Bud Light ad campaign that highlighted MillerCoors’s use of corn syrup in brewing Coors Light and Miller Lite. Anheuser-Busch’s claims are (technically) true: MillerCoors does use corn syrup as a “fermentation aid” during the brewing process, while Bud Light does not. Nevertheless, MillerCoors sued Anheuser-Busch for false advertising, claiming the ads Read More »
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